Listen to Dale tell you why aronia berries are so unique
Potential of Aronia Berries for Memory and Cognition
Recent evidence has indicated that a group of plant-derived compounds known as flavonoids may exert particularly powerful actions on human cognition and may reverse age-related declines in memory and learning.
In particular, evidence suggests that foods rich in three specific flavonoid sub-groups, the flavanols, anthocyanins and/or flavanones, have a unique ability to cross the Blood Brain Barrier , and possess the greatest potential to act on the cognitive processes. 
Aronia vs Blueberry
Aronia is 177% higher than Blueberries in Flanonols 
Aronia is 406% higher than Blueberries in Anthocyanins 
Aronia is 429% higher than Blueberries in Proanthocyanidin a powerful antioxidant associated with a number of other potential health benefits is also found in the striatum, a brain structure controlling movement as well as certain memory tasks 
Aronia is 344% higher than blueberries in total Antioxidants 
 Spencer, J. P. (2010) The impact of fruit flavonoids on memory and cognition. British Journal of Nutrition, 104 (Supple). S40S47.
 Youdim KA, Shukitt-Hale B & Joseph JA (2004) Flavonoids and the brain: interactions at the blood–brain barrier and their physiological effects on the central nervous system. Free Radic Biol Med 37, 1683–1693.
 Devore EE, Kang JH, Breteler MM, Grodstein F. Dietary intakes of berries and flavonoids in relation to cognitive decline. Ann Neurol. 2012 Jul; 72(1):135-43.
USDA Database for the Flavonoid Content of Selected Foods December 2013
USDA Database for the Oxygen Radical Absorbance Capacity (ORAC) of Selected Foods, Release 2
USDA Database for the Proanthocyanidin Content of Selected Foods
 . Valcheva-Kuzmanova SV, Eftimov MT, Tashev RE, Belcheva IP, Belcheva SP. Aronia Cognitive Memory effects of Aronia melanocarpa fruit juice in a passive avoidance test in rats. Folia Med (Plovdiv). 2014 Jul-Sep;56(3):199-203.
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